The Art of Decision Making

Every day we wake up, we’re confronted with decisions that need to be made, ranging from the mundane (what shirt or dress to wear?) to the complex (should I hire the new marketing manager or not?). And whether we realize it or not, we use the same decision making process for both scenarios, just at different speeds.

We get into trouble when we start taking mental shortcuts – when we tell ourselves we have been in this situation before so “I know the answer”. Unfortunately, the known answer incorporates your personal bias without truly defining the problem or decision criteria.

Here’s a tried and true decision making process we ask clients to undertake...

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